A new mode of treating mouth cancer, challenge was to rise above and create awareness of its efficacies against the conventional mode of treatments. The target was not only local, but also India and beyond.
Create awareness of this new mode of mouth cancer treatment in India and abroad was the key challenge for us.
We understood in depth about the mouth cancer treatment environment in India. We understood the patients, their problems, their expectations. We understood the various modalities of treatment and their pros and cons. From here began our journey to strategizing.
We identified the key areas that were to play a key role to bring about this change – content, SEO and design ideas. Is been years and the client has still maintained a formidable position in the online space ahead of all the bigwigs in the healthcare space.
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